Visual Design
Join a senior designer from DFFRNT for an interdisciplinary course on User Experience Design (UXD).
This 2 day course introduces the fundamentals of visual, interaction, and motion design, focusing on how to enhance usability, engage users emotionally, and create meaningful experiences.
Through presentations, hands-on exercises, and interactive discussions, participants will learn the core principles of UXD, understand designers’ roles, and explore design systems to inform strategic decision-making.
Who should attend
This course is ideal for those who have to manager or work with visual designers. It aims to provide the fundamental theories of design and create a familiarity with the core concepts and vocabulary of visual and motion designers.
What you'll learn
- Understand the basic interface and tools of Figma.
- Learn how to create and manage design files and projects.
- Master frames, layers, and components for efficient design.
- Develop the ability to create interactive prototypes.
- Gain knowledge of design best practices and how to apply them in Figma.
- Build confidence collaborating with teams using Figma’s sharing and feedback features.
Course outline
1. Introduction to User Experience Design (UXD)
- Understand the overall UXD process and its business value, including how UX improves product success and drives ROI.
- Explore how visual, interaction, and motion design work together to enhance user experiences.
2. Core UX Disciplines: Interaction, Visual, and Motion Design
- Learn how interaction design (ID), visual design (VD), and motion design (MD) contribute to usability and user engagement.
- Understand the fundamental principles behind each discipline and how they shape intuitive, enjoyable digital products.
3. Designing for Emotional Engagement
- Discover how storytelling, iconography, and visual communication influence users’ emotions and behaviors.
- Learn practical techniques to design experiences that are memorable, meaningful, and aligned with user needs.
4. Roles and Collaboration in UXD
- Understand the responsibilities of ID, VD, and MD roles within the product development process.
- Learn how to communicate effectively with UX designers and speak the language of design teams to improve collaboration.
5. Visualizing Complexity and Big Data
- Learn how to simplify and visualize complex information for better comprehension, analysis, and decision-making.
- Explore practical techniques for reducing cognitive load through visual structure and hierarchy.
6. Design Systems for Strategic UX
- Understand what design systems are and why they matter for consistency and scalability in digital products.
- Learn how to use and create components, patterns, and guidelines to support long-term user experience strategy.
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