Executive Playbook: Innovating Products & Services for the Digital Age
A practical course for leaders to drive innovation, embrace new technologies, and create customer‑focused solutions.
This course is designed for leaders seeking to drive innovation within their organizations. It provides a practical framework for developing new products and services that meet market demands and enhance customer experiences. Executives will learn strategies for fostering a culture of innovation, leveraging emerging technologies, and applying human-centered design principles to create transformative solutions. The course equips leaders with actionable insights to navigate the complexities of modern innovation and stay competitive in an evolving marketplace.
Who Should Attend
This course is ideal for senior executives, innovation leaders, product managers, service development professionals, digital transformation managers, and business strategists responsible for driving growth and staying competitive. It is especially valuable for those aiming to foster a culture of innovation, leverage emerging technologies, and integrate human-centered design in their leadership approach.
What You'll Learn
By the end of this program, participants will:
- Develop a clear innovation strategy to drive product and service development.
- Learn techniques to foster a culture of innovation within teams and organizations.
- Gain insights into leveraging emerging technologies to enhance offerings.
- Apply human-centered design principles to improve customer experience.
- Master practical frameworks for identifying and responding to market opportunities.
- Build skills to lead and manage innovative projects effectively in a digital era.
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